Location: Karaj, Iran.

Architect: Mehran Khoshroo.

The “System Warehouse” project is a re-imagining of a warehouse for ceramic production and its administration building in a local norm steel structure. The project aims to bring life to the vast warehouse area and uphold its efficiency by using automated storage units. The new program is more efficient for the client as it combines management and showroom facilities in the same program. The design features a white cocoon on the whole structure, which is a starting point for a metamorphosis of the primary structure to make a uniform expression of a dynamic form. The administrative building is laid inside the warehouse space, associating a transparent cargo, creating a fluid stream of space that makes a totally new experience for its users. The project uses a monochromatic color scheme, composed only from shades of white, with the only true colors coming from the plants and ceramics. The warehouse and administration as intermediate space provide light and view for each other.

Photo credit: mohammad hassan ettefagh.